Web: IA, UX Design, Visual Design & SEO
Web design comprises several layers of design. All starts with the Information Architecture, the same way no one would start building a house without blue prints, building a website starts by analysing the content and organising in a way that will be easy for the user to access it. We spouse user centric design, producing design solutions that have meaningful and emotional connection with the audience.
A website is a marketing/communication tool to reach the target audience. This requires firstly identifying the audience, and then designing a user experience that is engaging and positive based on the audience and the different devices used to access the site. Lastly the visual Design unifies the message and conveys the business philosophy, values and identity.
In today's competitive economy a web presence is not longer enough, your website is the first point of contact with your prospective customers. It is your website's quality what will determine if you or your competitor is the winner of their business.
The greatest design and the greatest content will be of little use to your marketing efforts if your site is not found in the massive ocean of 919.5 million active websites (according to Netcraft –and growing at a rate of 5% per month - March 2014). Search Engine Optimisation (SEO) is the other crucial ingredient for a successful marketing strategy
Call us today on 0412 595 628 or contact us to discuss how we can assist you to design and implement a successful web strategy for your business.
Below is a sample of web design and development that we have produced over the years.